When we begin to develop a website, creating a logo is an integral piece of the design puzzle. Fire Ground Review owner Mark Lawry had definite ideas about the look and feel of his logo. His design ideas included using the IAFF outline and colors, integrating the initials “FGR,” and including the three words in the company name. Something was missing, since the bottom “leaf” was empty, so we added, “est. 2009″ and voila! the logo was ready to incorporate into the new site and business cards.

An important aspect of Lawry’s company is that his services “save lives, money, and time.” However, the company catch phrase is “adopting a culture of continuous learning.” One small card with logo, contact information and TWO phrases looked busy and confusing. Rick decided to add a black bar at the bottom to separate and emphasize the catchphrase. The result was a neat divider that also highlighted the Fire Ground Review philosophy.

If you’re looking for new business cards, brochures, or other print media, contact Rick or Katherine at 734-252-web1, or email info@palmerworks.

Fire Ground Review was founded in 2009 by Mark Lawry, a professional firefighter/paramedic for the West Bloomfield Fire Department. The company provides professional assessments called “Fire Ground Reviews” modeled after the U.S. Army’s After Action Reviews. The Fire Ground Review process helps fire departments examine their performance standards in order to sustain strengths and improve on weaknesses. Utilizing the process saves lives, money, and time.

The site we developed was our standard five-page package, which includes domain name and hosting for one year, plus a blog and contact form. We customize sites to our clients’ needs, and this site also includes examples of actual fire ground reviews in pdf format. We’d like to thank Mark for choosing us to develop his corporate identity: website, logo, and business cards. We had a great time working with him! Now we just have to teach him the art of blogging.

Purchase a complete web package for your company, including domain name, hosting, and blog, for under $400. Contact Rick or Katherine at Palmerworks Design, today. We offer professional design with personalized service.