Nothing will make customers leave your site faster than reading misspelled words and bad grammar. Think about it. When you visit a well-known “big name” site, do you find shoddy grammar or spelling errors? Sites with poor grammar, a variety of fonts, and spelling errors look unprofessional and do nothing to promote your product or service.
Take a few minutes to look over these common grammar errors. Do you know the correct usage of these terms?
- Their, there, they’re
- Lose vs. loose
- It’s vs. its
- Affect vs. effect
- Then or than?
Do you use random apostrophes? People often confuse plurals with possessives, a common error that can be seen on signs, ads, and websites.
The Elements of Style by William Strunk, Jr. and E. B. White is an excellent book that explains the nuts and bolts of grammar. I recommend it if you plan to write content for your own site and/or blog.
If you aren’t sure if your site is up to snuff, or if you decide to revamp your site, give Palmerworks a call. We design and host websites, and writing the content is part of the package. We also provide blogging services.
Call 734-252-9321 to schedule a free consultation.